ABOUT METUB
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METUB Network, operated by Metub Vietnam JSC, is the leading digital media & entertainment and YouTube multi-channel network in Vietnam with an extensive network of 2500+ content creators, generating over 7 billion views monthly and ranging from top celebrities to top vertical endemic creators.
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Our goal is to make it possible for content creators, celebrities, influencers, eSports players… to "live by passion" - earn enough to turn their passion into a professional career. METUB operates in Media & Entertainment segments, providing creator services to produce & distribute content, and brand services to deliver successful content partnership/ influencer marketing campaigns. We are also expanding into Commerce to finish our ecosystem, which is built around Creator-led businesses.
ABOUT THIS JOB
Develop & implement Marketing directions for new OEM/OBM businesses that are in line with the company’s strategy to achieve common business goals of Brand Awareness and Revenue, including but not limited to the following:
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Meet with stakeholders to determine brand objectives and strategies
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Analyze and report market and competitive trends to identify core business threats / opportunities, working with product teams.
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Develop and optimize marketing campaigns (product launching and promotion)
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Oversee the development of SKU selections, marketing plans, seasonal photo shoots, calendars and creative briefs
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Oversee marketing spend against each initiative as well as cost analyses.
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Prepare reports on brand performance and sales.
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Liaise with related departments to ensure the process is fully operational.
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Perform other tasks assigned by line manager/ company.
QUALIFICATIONS
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Have 3-5 years of experience in marketing position (prefer in brand management)
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Knowledge of product pricing, packaging, distribution and positioning
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Familiarity with latest marketing trends and best practices
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Ability to conduct research and analyze data
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Organizational skills, experience meeting tight deadlines
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Excellent communication and teamwork skills
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Results-driven attitude
Send us your CV at [email protected]