Brand Kit
OVERVIEW
The following is a series of statements that shape the foundation for the NEAR Brand. It should be the single point of origin for brand building as an Ecosystem.
The following is a series of statements that shape the foundation for the NEAR Brand. It should be the single point of origin for brand building as an Ecosystem.
Explorers are most fulfilled when they can seek out new approaches and perspectives. Naturally independent, authentic, and curious, they’re able to follow unique paths and motivate others to explore uncharted territory. They’re usually excited and challenged by the opportunity to blaze a new trail. Explorer organizations often are very successful at staying current with trends, encouraging individual initiative, and providing others with the opportunity to learn and grow.
LOGOS
Correct usage of the NEAR logo is essential for consistent brand communication. Please check twice to insure you’re using the correct logo.
The following is a series of statements that shape the foundation for the NEAR Brand. It should be the single point of origin for brand building as an Ecosystem.
Explorers are most fulfilled when they can seek out new approaches and perspectives. Naturally independent, authentic, and curious, they’re able to follow unique paths and motivate others to explore uncharted territory. They’re usually excited and challenged by the opportunity to blaze a new trail. Explorer organizations often are very successful at staying current with trends, encouraging individual initiative, and providing others with the opportunity to learn and grow.
COLORS
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RGB: 221. 26. 92
HEX: DD1A5D
RGB: 83. 50. 135
HEX: 533287
RGB: 255. 255. 255
HEX: FFFFFF
RGB: 0. 0. 0.
HEX: 000000
TYPOGRAPHY
imply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.